The Super Dentists Case Study
Why The Super Dentists Came to LMA The Super Dentists are a highly accredited dentist group located across San Diego county and provide a unique approach to their pediatric and adult dentistry. These superhero dentists hired LMA back in 2012 for Television and Radio media buying with the goal to increase foot traffic and gain more patients across the San Diego County. What Did LMA Do? After just 6 months of working with our team and as a direct result of building trust and success with our original media buying, we were hired for additional PR, Non-Profit affiliations, and any other business opportunities LMA could help solve. Our biggest focus for their marketing strategy is Digital TV and Radio advertisements through TV networks like PBS. After analyzing data, our team and The Super Dentists determined that our target audience are women and small children, however, our main focus was the kids. In short, our...